Buyer and vendor leads you own, followed up the moment they arrive
You are paying for portal listings, boosting posts and running ads, and leads do come in. Yet when you look at the month, only a handful turned into inspections or appraisals, and many of the rest never answered a follow-up call. Agencies are starting to use AI to close that gap: the 2025 State of the Australian Real Estate Market Report, which surveyed 147 agencies, found 30% of agents already use AI to improve prospecting. The difference between leads and results is usually what happens in the first few minutes.
PageJi is a real estate marketing agency that generates buyer and vendor leads for Australian agents and developers through Meta and Google Ads, high-converting landing pages, local SEO and AI follow-up. Every lead is answered straight away, qualified with a few simple questions and passed to your team with the details captured, so more enquiries become inspections, appraisals and sales. We explain the thinking behind this in our guide to real estate lead generation.
Our Portfolio Of Work
From Zero Online Presence to Page 1 for Delhi's Most Competitive Real Estate Keywords
Buyers finding them directly on Google before portals. Developers approaching them for partnerships. Their digital presence doing the selling.
"Petalona didn't run a single ad — yet the phone keeps ringing. That's what owning the top of Google looks like."
Ranked at the top of Google for varmala preservation, flower preservation and crochet flowers across Delhi NCR. Now getting direct order calls from customers straight from Google.
Bringing Arya Samaj Vikaspuri Online
Website build for a community health centre in Vikaspuri. Doctor info, test details, timings, and patient enquiries — all in one place, online for the first time.
How Do We Generate Real Estate Leads in Australia?
We build a lead system that you own, rather than renting attention from portals one listing at a time. Here is what each part does and what it means for you.
1. Meta ads for buyers and vendors. We run Facebook and Instagram campaigns with property videos, carousels and suburb content, targeted to the people most likely to buy or sell in your area.
2. Google Ads for high-intent searches. Search campaigns capture people actively looking, such as "sell my house" or "new apartments" in your suburbs, so you reach them at the moment they are ready to act. Our Google Ads for real estate page explains how we structure these campaigns.
3. Landing pages built to convert. Each campaign sends traffic to a focused page with all key details, contact buttons in every section, a WhatsApp button and click-to-call, so interested people can enquire in one tap.
4. Vendor lead offers. Appraisal requests, suburb market reports and selling guides give homeowners a reason to share their details before they are ready to list.
5. Local SEO and Google Business Profile. We improve your suburb pages and Business Profile so you appear when people search for agents near them, which brings in leads without ongoing ad spend.
6. AI follow-up within seconds. An AI assistant replies to every new lead on WhatsApp or SMS, asks a few qualifying questions and books an inspection or appraisal call.
7. Tracking from click to sale. We track every lead source through to inspections and appraisals, so you can see which campaigns actually produce business.
Why Do Portal Leads Cost More and Convert Less?
Portal leads often cost more and convert less because the buyer is shopping the property, not choosing you. They enquire on several listings at once, rarely remember which agent they spoke to, and have no relationship with your brand. You pay again for every listing, and when a campaign ends the audience you built belongs to the portal, not your agency. Vendor leads are even harder, because homeowners thinking about selling rarely announce it on a portal.
The cost shows up in slow follow-up, too. When leads arrive during an open home and wait hours for a call, many go cold, and the agent who answered first wins the relationship.
We have seen what a joined-up lead system can do. For Abhishek Buildwell, a Delhi property consultancy, our online ad campaigns have helped drive property sales worth millions of Australian dollars, supported by local SEO, listing creatives and a WhatsApp AI property assistant that answers buyers, matches properties and books site visits. For an Australian property developer, we built landing pages in about a week that made the project visible on Google and put every detail on one page, with contact buttons in every section, a WhatsApp button, an AI chatbot and click-to-call.
So where should you start? Start with speed before spend. Make sure every new lead gets a reply within minutes, day or night, and that you know which source it came from. Then build one owned channel, such as a landing page with Meta ads, so your next campaign grows a database you keep rather than one you rent.
Buyer Leads vs Vendor Leads: Which Should You Focus On First?
What Does a Steady Lead Pipeline Change?
More predictable income. A steady flow of buyer and vendor leads means fewer quiet months and a clearer view of the listings and sales ahead.
Lower dependence on portals. Owned channels such as your website, landing pages and database reduce how much you need to pay portals for every enquiry.
More appraisals booked. Consistent vendor campaigns keep your name in front of homeowners, so when they decide to sell, you are the first agent they call.
Better use of your time. AI follow-up and qualification mean you spend your time on people who are ready to act, rather than chasing every enquiry by phone.
Clear numbers to decide with. Tracking every lead source to inspections and sales shows exactly where your marketing budget works hardest, and strong real estate SEO keeps leads coming even between campaigns.
What is real estate lead generation?
Why Choose PageJi for Real Estate Lead Generation in Australia?
Campaigns that have helped drive real sales. Our online ad campaigns for Abhishek Buildwell, a Delhi property consultancy, have helped drive property sales worth millions of Australian dollars.
Australian property landing pages. We built landing pages for an Australian property developer in about a week, with all project details on one page and contact buttons, WhatsApp, an AI chatbot and click-to-call throughout. Our real estate landing pages follow the same approach.
AI follow-up built in. Our WhatsApp AI property assistant answers buyers, matches properties, books site visits and hands over to a person, so leads are not left waiting.
Honest, compliant advertising. Ads and landing pages show only accurate property information, in line with the Australian Consumer Law and state agent rules, and lead data is handled with the Australian Privacy Principles in mind.
No lock-in, and everything stays in your name. There are no lock-in contracts, and your ad accounts, landing pages, tools and lead database are set up in your business name.
Work moves forward overnight. Our Delhi team's working day starts in the Australian afternoon, so campaign changes you request in the evening are often live by the next morning.
How much do real estate leads cost in Australia?
Can You Promise a Set Number of Leads?
No, and we would be wary of anyone who does. Lead numbers depend on your suburbs, market conditions, budget and the properties you have, and anyone promising fixed numbers is often counting poor-quality leads to hit a target. What we commit to is a clear plan, honest tracking from click to sale, fast follow-up on every enquiry and regular improvements based on what the numbers show.
Real Estate Lead Generation Frequently Asked Questions:
Want More Leads You Actually Own?
If you call or WhatsApp us with your suburbs, current lead sources and the type of leads you need most, we can walk you through the campaigns, landing pages and follow-up we would set up first.
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